Comme des Garçons, the avant-garde Japanese fashion brand founded by Rei Kawakubo in 1969, continues to captivate the fashion world with its innovative and unconventional designs. The name, translating to "like boys" in French, aptly reflects its gender-bending and boundary-pushing ethos. With a reputation for deconstructing traditional norms, Comme des Garçons has risen as a cultural force, redefining the fashion landscape.
Kawakubo's creations challenge conventional beauty ideals, embracing asymmetry, bold silhouettes, and unexpected materials. The brand's various lines, including the main collection and Comme des Garçons Homme, offer a range of artistic expressions. The iconic heart-with-eyes logo of Comme des Garçons Play has become a symbol of its accessible yet distinct style.